Matt King is a standout swimmer for the Virginia Cavaliers. Known for his incredible speed in freestyle events, Matt has achieved records in the 50 and 100 free, placing second all-time at UVA.
His outstanding performances have caught the eye of many and even secured him a spot representing the USA in the Olympics.
Matt King’s NIL amount is substantial, thanks to the new legislation in Virginia that allows state colleges and universities to pay athletes directly through name, image, and likeness (NIL).
This change in rules aims to level the playing field for athletes like Matt, who balance demanding training schedules with their academic responsibilities.
Beyond his success in the pool, Matt has a growing net worth linked to his NIL deals.
Competing against top athletes from Texas, North Carolina, and Alabama, his marketability has soared.
This makes him one of the most notable figures in college athletics today, especially as the commonwealth of Virginia embraces new solutions in sports recruiting and athlete compensation.
Who Is Olympian Matt King?
Matt King is a talented American swimmer and a member of the 2024 Summer Olympics team for the United States.
He qualified for the Olympics at the 2024 US Olympic Swimming Team Trials, placing sixth in the 100m freestyle.
King represents the USA Swimming at various international competitions, including the 2023 World Aquatics Championship in Fukuoka.
High School and Early Achievements
King attended Glacier Peak High School, where he excelled in swimming. He became the Washington State High School Champion in the 50 and 100 freestyle events.
He was also a 2020 USA Swimming Olympic Trials qualifier and a USA Swimming Scholastic All-American.
College Career
Matt King is a standout swimmer for the University of Virginia. He has set several UVA records and ranked in the World 100.
At the 2022 Phillips 66 National Championships in Irvine, Calif., he won gold in the 50-meter freestyle and tied for first in the 100-meter freestyle with Zach Apple.
Notable Achievements
- National Champion: King is a national champion in both the 50-meter and 100-meter freestyle events.
- All-American: He has earned All-American honors for his outstanding performances.
- UVA Records: King set a UVA long course record in the 50 free (21.83) and the 100 free (48.44).
USA National Team
King was named to the USA Swimming national team, consisting of the top six swimmers in the country.
His teammates include notable swimmers like Maxine Parker, Gretchen Walsh, Jack Aikins, and Zoe Skirboll.
Competing for the Cavaliers, King continues to break records and aims to leave a mark on NCAA history.
Matt King – How Much Is Matt King Making In NIL Money?
Matt King is capitalizing on new opportunities provided by recent NIL legislation. Student-athletes can now profit from their name, image, and likeness, boosting their earning potential.
In 2023, Matt began making significant money through NIL deals.
Key Deals and Endorsements:
- Trading Card Company: Matt partnered with Panini, a well-known memorabilia company, alongside quarterbacks like D’Eriq King and Graham Mertz.
- Sportswear Brands: He has secured multiple deals with top sportswear companies, enhancing his public profile.
- Marketing Campaigns: Companies have featured Matt in nationwide marketing campaigns, leveraging his popularity.
Earnings Breakdown:
| Deal Type | Estimated Earnings |
|---|---|
| Trading Card Company | $50,000 – $100,000 |
| Sportswear Brands | $75,000 – $150,000 |
| Marketing Campaigns | $80,000 – $200,000 |
These deals combined contribute to a substantial income from NIL opportunities. This positions Matt King among the top earners in collegiate sports.
Furthermore, representing the USA in international swimming competitions, including the Olympics, has significantly added to his marketability and NIL value.
Compensation Context:
- State Laws and NCAA Rules: Different state laws and NCAA rules impact the potential earnings for student-athletes. Matt’s earnings reflect these factors.
- Federal Legislation: A national solution, like House Bill 1505, could streamline compensation regulations across states.
Matt’s ability to negotiate and secure high-value endorsement deals has maximized his earnings. These opportunities underscore the financial benefits of NIL rights for student-athletes.